How is it unique? It looks the same as the sony android tv one?
I can't see it being exclusive for long. It's in the BBC charter that they must be inclusive for most platforms.
It's exactly and I do mean exactly the same interface as the fire tv version. It's also much smaller than the normal Android version so it's likely only loading a Web version
It's also all over my Irish Nvidia SHIELD and I can't access anything on it, can I remove it altogether?
I own an Nvidia Shield, and I understand that Nvidia made the app, but it still bothers the hell out of me that it's exclusive to the Shield.